Even under the financial pressure of its bankrupted owner, Converse assembled an effective creative team at its New York agency, Ingalls Quinn and Johnson, which…
But Converse had to face a new competition; since the early 1970s, new high-performance leather sports shoes have been questioning the supremacy of canvas Converse…
In the 1960s, nearly 90 % of professional or amateur basketball players wore Converse All Star shoes. Converse held nearly 80 % of the market…
In 1918, Mills Converse’s factory employed 2,000 people and occupied 16,000 square meters. In the 1920s, solid tires were replaced by air-filled tires. The company’s…
Marquis Mills Converse was born on October 25, 1861. Mills grew up in New Hampshire, a state in the New England region of the northeastern…
